"I started at Scaleworks with Assembla and had such a great experience that when we exited, I jumped at the chance to join another one of the companies in a more senior role."
General Manager of Keen.io
Scaling a company from the low millions in annual revenues to 20m+ is hard. Doing it by yourself is even more difficult. It’s why we built a B2B SaaS community under one roof where cross company collaboration isn't just encouraged, it's part of who we are. The ability to walk down the hall and share notes with other people facing the same challenges as you helps both our companies and employees grow. It's our unfair advantage.
Without debate, companies become echo chambers that ignore alternative perspectives. We encourage healthy debate and an openness to be convinced – everyone benefits from the discussion.
Teams that work beside each other have a natural speed advantage over those with the tax of a highly distributed or large organization. Real progress often happens informally and on the fly.
We ditch the “billion dollar TAM” and narrow our market to a specific, much more obtainable group of customers who we can be the best in the world at serving; and grow from there.
We are big proponents of Value Added Marketing, where our companies create and curate a database of potential customers and invest in bringing value to them on an ongoing basis.
As our businesses and products evolve, customer profile will inevitably change too. Good businesses are not afraid to charge for the value they deliver, and realize that their value is constantly changing.
Customers fuel companies, and all employees interact with them at some point or another in their role. Sales skills matter – even if you rarely talk to customers, you must be able to persuade when you do interact.
We like to back first-time CEOs and often find them in our companies' existing leadership teams. Our environment of collaboration and access helps aspiring CEOs prepare for that next stage.
We bring in top GTM leaders to share their approaches with our portfolio. Internal wins, losses, and experiments are also shared amongst the companies to facilitate a faster pace of learning.
Book clubs grouped by department function, company, and relevant themes are held regularly. They are one way we like to promote conversations around how we can continue to grow as a group.